Attend any marketing conference and you’ll hear one word again and again (and again): Millennials. They’re the group that’s 75.4 million strong and spending $200 billion annually. 32% of them… read more →
Much of the research on Millennials paints them as aliens. They are a species so multi-dimensional, so multi-faceted that their natures are foreign to modern researchers. They are novel yet… read more →
This year at the 2015 International Home and Housewares Show, the AIMsights Group continued our yearly tradition of selecting the Top 10 Products that appeal to a specific housewares market segment.… read more →
The developed world is experiencing a Longevity Revolution. We are living 34 years longer than our great-grandparents. With a longer life span, the stages of life are radically changing. Essentially… read more →
The AIMsights Group continued our tradition of selecting the Top 10 Products for Millennials at the International Home and Housewares Show, but with a twist this year. AIMsights’ new collaboration brings expanded… read more →
DOVER, PA – Today, Robin Albing and Marsha Everton, Principals, The AIMsights Group TM named Judy Bono and Henry Ching as Senior Associates. “We are excited to add these seasoned… read more →
In honor of the World Wide Web’s 25th birthday, we wanted to share some pretty shocking stats on just how the Internet, social media, and mobile apps are shaping the… read more →
In the years 1946 to 1964, following World War II, there was a global explosion of births, creating a generation that came to be known as the Baby Boomers. In… read more →
At AIM, our research has always supported the idea that information sharing and feedback are critical “facts of life” for Millennials. We find that social networking is just part of… read more →
Whitney Ryan, AIM’s Millennial Prime MOVER, and I will be speaking at the International Home and Housewares Show in Chicago on Monday March 4th at 10:30 am in the Innovation Theater. … read more →
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